ARMOUR FILMS

This spot helped ban smoking in restaurants, bars and public places in Washington State. It’s the toughest smoking ban in America.

We produced this broadcast TV and digital ad against California Rep. Dana Rohrabacher (CA-48) for Mike Bloomberg’s Independence USA PAC. Working with SKDKnickerbocker, we produced content for over a dozen races that flipped from Republican-held seats to Democratic. Many forces aligned to take on the entrenched 30-year incumbent in suburban Orange County, the heart of the California GOP. Mike Bloomberg’s effort was one of the largest — committing $5 million against Rohrabacher in October. After being tied in polling leading up to election day, Rohrabacher ended up losing by 7 points.

We followed a prosecutor who prosecutes domestic violence cases.

We shot a series of anti-tobacco ads with real people who had drastic surgeries as a result of smoking. The ads were shot in English, Spanish, Mandarin, Cantonese and Korean for the California Department of Health Services’ landmark anti-tobacco campaign.

The Predators are the fastest cats in town.

She was brave to tell her story.

The Sierra Club has always fought to be stewards of the land and the oceans. We wrote these ads for a coalition of environmental groups, including the Sierra Club, the NRDC and the American Oceans Campaign.

The Secret Service would only give us one camera. So we did this.

The tobacco companies spent $70 million trying to defeat a $2.00 per pack tobacco tax in California in 2016. They had defeated 17 previous efforts to raise tobacco taxes and prevent youth smoking. But not this time.

Some candidates have a past.

Winner of both a Reed Award and Gold Pollie Award.

We were honored to be the guests of Father Boyle, the founder of Homeboy Industries. He’s lifted kids up for decades.

Every good ad tells a story.  This ad helped State Senator Alex Padilla win a close election to become California Secretary of State.

We shot a series of anti-tobacco ads with real people who had drastic surgeries as a result of smoking. The ads were shot in English, Spanish, Mandarin, Cantonese and Korean for the California Department of Health Services’ landmark anti-tobacco campaign.

Marriage is universal.

Love is love. Equality California.